Regarding real estate brokers and professionals, for sale by owner listings and pocket listings may be a respectable source of business. These for sale by owner (FSBO) property owners have experienced the emotional discomfort of sitting on a home that they wish to sell with little activity. Selling a home through the FSBO process is complex and frustrating and various homeowners who have gone through the process are thankful for the services of a REALTOR. As a result, these individuals may be open to utilizing the services of a good REALTOR.
Given these facts, real estate agents can frequently switch a for sale by owner prospect into a home listing with little difficulty. Typically to convert a FSBO prospect, the REALTOR simply needs to reach out to the prospective client, endorse their frustration and offer a better solution. If the land owner is suitably annoyed with their existing condition, then transitioning the property to an MLS listing becomes almost automatic. The only obstacle to the process is if the home owner cannot afford to pay the REALTOR commission.
Because FSBO leads are such a large source of listings for various REALTORS, there have been a number of different companies that have been created just to provide these leads to listing agents. Services like as the Real Estate figures Exchange (The RedX) LandVoice specialize in providing real estate agents with a thorough daily list of new fsbo prospects.
These services help agents and brokers to grow their business by including fsbo leads from many sources and databases. To illustrate, the Redx program draws from many online classified web pages, and cross references the FSBO listing records with other public domain databases and even Multiple Listing Services to give their customer a comprehensive list of prospective clients.
Irrespective of the service that the listing agent chooses to use, most REALTORS that rely on FSBO leads for their book of business enlist some form of lead notification program. This is generally because the REALTOR?s time is much more valuable than the monthly expense for a lead generation service such as the RedX. As such, an effective Real Estate Agent can utilize the lead notification services of FSBO Leads and The RedXor LandVoice and use the time that would otherwise be invested in research more wisely.
Brokers and agents, if you are looking for a good source of listing leads, the Redx FSBO listing service can provide a comprehensive list of prospective customers each and every day. Visit theredx.net today to discover how for sale by owner and expired mls leads can grow your business.
Source: http://www.weight-watchers-uk.org.uk/2011/10/real-estate-figures-exchange-listing-prospects/
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